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December 03, 2007

Openstream announces SMP-Personalization for mobile applications

 
Somerset, New Jersey
 

Somerset , NJ, Dec 03 2007- Openstream Inc ( Openstream ) announces the General Availability of its SMP-Personalization Engine for mobile applications

While the industry is focused on dynamic rendering on different mobile device platforms, Openstream has taken it to the next level with its SMP-Personalization Engine

SMP-Personalization works with commercially available Web Application Servers, and implements dynamically controlled policies for web rendering based on a combination of end user and device preferences. This renders a more usable and customizable inteface on mobile devices, enhancing the mobile browsing and application interaction experience

Drawing on Openstream's multi-modal interaction thought leadership, SMP-Personalization dynamically generates multi-modal and speech based markups for consumption on mobile devices

"Mobile browsing is not about extending the web experience to the mobile..", said Balaji Narayana, Director, Openstrea Inc. "It's a combination of application personalization capability along with interaction enablement across modalities, that makes the mobile experience what it is. All Apps could be killer mobile apps, if the application interaction adapts appropriately to the use case and modality of interaction"

SMP-Personalization is available on all popular Unix (Linux,Solaris, AIX) platforms, and provides personalization capability for over a 1000 devices in the marketplace - a device repository that is constantly updated

About Openstream
Openstream is a leading provider of secure mobile Internet infrastructure platform and applications. Openstream offers Enterprises, Service Providers and SMB Financial Institutions worldwide a suite of cost-saving and brand-loyalty-enhancing mobile applications that implement personalized services in a multi-modal environment, using wireless and speech technologies. Openstream's Smart Messaging Platform (SMP) mobilizes businesses and increases productivity by mobile-enabling business critical data for customers and employees. With SMP the users will be Informed, In Touch and In Control... always! Additional information about Openstream's products and solutions can be found at http://www.openstream.com .

Openstream and Delivering Intelligence are registered trademarks of Openstream, Inc.  

For more information, contact:
Openstream Inc.
+1 (732) 507-7030

 
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