Openstream's applications in Customer Relationship Management cover Marketing, Sales Force Automation and Field Support Services. Complemented by our flagship Smart Messaging Platform technology solution, the applications seamlessly provide employees and customers with real-time access to comprehensive and critical data through a variety of handheld devices as well as through speech and voice recognition technology.
Our solution also provides off the shelf computer telephony integration (CTI), and barcode integration. The goal is to help the enterprise raise productivity, improve customer service, and maintain profitable and lasting customer relationships.
Marketing
Openstream's Marketing Applications enable enterprises to build and maintain loyal relationships with customers by delivering information that is uniquely important to each of them. In addition to providing real-time access to account information and transactional services, the applications enable the enterprise to push data when events of significance to the customer, as defined by the customer, have occurred. The applications essentially facilitate the ability of the enterprise to productively keep pace with customers while they are on the move.
Benefits for the enterprise include:
- "Mobilization" of brand - staying with customers wherever they are
- Enhanced personalization of relationship with customer
- Strengthened brand loyalty
- Ability to generate additional revenue through value-added services
Field Force Automation
Openstream's Field Force Automation applications enable field engineers to be more productive in their territories by providing them with a real-time access to comprehensive and mission critical resources and data. Engineers can dynamically accept requests, enter notes, query account details and close finished service requests while the enterprise can deliver urgent service requests and changes to engineers based on product expertise, availability, geography or other criteria.
Benefits for the enterprise include:
- Increased knowledge of engineers leading to more productive on-site service
- Real-time and dynamic intelligent alerts and updates on customers
- Enhanced ability to be responsive to the needs of customers
- Superior after sales service and support Field Sales Representatives
Openstream's Field Sales Representative ("Field Reps") applications enable Field Reps to review and interact with their schedule, client data and information, as well as transactional details via hand-held devices. Field Rep productivity is enhanced with the ability to update opportunities, review account information, access calendar and contact details, retrieve order status and place orders, all in real time using their mobile devices.
Benefits for the enterprise include:
- Enhanced productivity and efficiency of field sales force
- Faster problem resolution cycle time
- Improved customer satisfaction
- Reduced operation costs and paperwork
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